The Alton Towers Resort

Sampling & Experiential Marketing Opportunities

The Alton Towers Resort attracts around 2 million guests a year.  Such high levels of footfall offer excellent brand building opportunities that involve and inspire a wide range of consumers through focused promotional activity, ranging from tactical sampling, planned brand experiences and product launches.  Alton Towers offers a unique opportunity to reach valuable key consumer segments in a relaxed and positive environment. 

reach valuable key consumer segments in a relaxed and positive environment reach valuable key consumer segments in a relaxed and positive environment reach valuable key consumer segments in a relaxed and positive environment

  • The Alton Towers Resort offers brands the opportunity to involve and inspire a wide range of consumers 
  • Benefit from reaching highly desirable consumer segments
  • Interact with around 2 million guests - over 16 million consumer hours
  • The Alton Towers Resort has the creativity & space to bring brands to life
  • 41% of our guests expect promotions   

Please contact the events team to find out more about how Alton Towers Resort could work for your next campaign and for a copy of the Alton Towers experiential marketing media pack.

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