Key Stage 4 & 5
This extremely popular and interactive workshop is inspired by Alton Towers Resort's newest Rollercoaster - TH13TEEN.
The TH13TEEN workshop is based in our Towers Suite hospitality venue, right at the heart of all the theme park action!
Our interactive presentation complements KS 4 & 5, GCSE and BTEC, focusing on a whole host of activity involved with Marketing and Promoting a new ride:
- The Business objectives of the new ride
- Market research and product development
- Defining the Alton Towers Resort target audience
- Brand positioning and the naming of the ride
- Planning and execution of the Marketing campaign, the tools and techniques used
- Evaluation of the campaigns success
All this for just £13.00 per student, which includes our 45 minute workshop, and the rest of the day to experience our fantastical theme park. Free teacher tickets are available - get 1 free teacher place for every 10 paying students. Additional teacher tickets are £25.00
Dates for 2012
Monday 15th - Thursday 18th October.
The TH13TEEN workshop event talks will be held twice a day at 11.00am & 2.00pm.
Places are limited so book early to avoid disappointment via 0871 282 5194
* Calls to 0871 numbers are charged at 10 pence per minute at all times from a BT landline. Calls from mobile operators and other networks may vary.
Please check availability at time of booking for school talks in 2011. Prices apply to UK schools booking in advance and directly through our Contact Centre. Prices and dates are subject to change.