The Business of Leisure event includes a series of engaging 45 minute talks in our unique venue, Cloud Cuckoo Land Theatre, in the heart of Alton Towers Resort.
Our interactive presentations complement KS3 & 4 and include a talk centred on the BTEC planning and organising an event curriculum.
11.00am Planning an Event – See what it takes to bring an exciting event at Alton Towers Resort to life. A ‘behind the scenes’ talk looks at key issues in event planning, followed by an opportunity for your students to plan, execute and evaluate their own mini-event.
12.00 noon Alton Towers Resort as a Business – Focus on how Alton Towers Resort works as a company and learn about different departments, the recruitment process, the organisational structure and the importance of market research.
1.30pm Marketing and Promotions at Alton Towers Resort – Find out how Alton Towers Resort markets itself to potential visitors and which exciting marketing tools we use.
2.30pm Customer Service – Get an insider’s view on everything we do to keep our customers very, very happy, including the professional training we offer our staff.
All this for just £12.50 per student, which includes one 45 minute presentation, and the rest of the day to experience our fantastical theme park. Why not add on an extra talk for only £1.00 per student?
Places are limited so book early to avoid disappointment via 0871 282 5194 or education@alton-towers.com
Free teacher tickets are available; get 1 free teacher place for every 10 paying students.
